From noise to a decision, in five moves.
Scroll through how a single question — “what is being said about us?” — becomes an answer your leadership can act on.
- 01
Watch
Tell it what to watch.
Brands, executives, competitors, campaigns. Build a query with simple chips or full Boolean syntax — it is the same query either way — and pick your sources.

- 02
Filter
Cut the noise, keep the signal.
Filter by sentiment, priority, date and owner. Duplicates collapse, so one story carried by dozens of outlets shows up once — with every source attached.

- 03
Understand
Know why it matched — and what it means.
Every mention explains why it was picked up and carries an AI summary with its confidence and method. No black boxes, no unsupported claims.

- 04
Alert
Get pinged for what matters.
Keyword, high relevance, spike, sentiment shift, emerging topic, competitor and creator alerts — with cooldowns, so the inbox stays calm.

- 05
Report
Hand leadership a finished report.
Weekly summaries, monitoring overviews, or a custom build. Export to PDF, CSV or XLSX, or put it on a schedule and forget it.


